2. gayonthemoon1239:





    Source For more posts like this, follow Ultrafacts


    No, no, you have no idea. It actually IS the beginning of the whole so-called “kawaii culture”. And it started because girls started using mechanical pencils, which provided fine handwriting. After being banished (more precisely, during the 80s), this kind of writing started being used in products like magazines and make-up. And, during this time, icons we usually associate with the whole kawaii industry (like the characters from Sanrio) came to life too.

    And what many people don’t realize is that this subculture was born as a way for young girls to express themselves in their own way. And it was also used as something against the adult life and the traditional culture, often seen as dull and boring and oppressive. By embracing cuteness, these young girls (and adult women, after a while) were showing non-conformation with the current standards.

    So yep. Kawaii is important, and it all started with cute, simple handwritting a few hearts and cat faces in some girls’ school notebooks <3



    This is also how the kawaii fashions started! Girls began dressing in cute and off beat styles for themsleves, they were criticized by adult figures telling them “you’ll never find a husband if you dress that way!” to which they began to reply “Good!”

    All the japanese subcultures and fashions that evolved out of this became a rebellion to tradition and the starch gender roles and expectations the adults were forcing on the younger generations. As early as the 70s and still to this day you’ll see an emphasis on child-like fashion and themes in more kawaii styles and the dismissal of the male gaze with styles like lolita (a lot of western people assume lolita is somehow sexual due to the name of the fashion, but ask any japanese lolita and they will tell you that men hate the style and find it unattractive which is sometimes a large reason they gravitate towards the style - they can express their femininity and individuality while remaining independent and without the pressure to appeal to men)

    Its so so so important to understand the hyper cute and ‘odd’ fashions of Japanese girls carry such a huge message of feminism and reclaiming of their own lives.   

    so are you telling me that Japan’s punk phase was really the kawaii phase

    (via raviolitimelord)

  3. halftheskymovement:

    A feminist group based in Guangzhou, China staged an online protest against the sexual exploitation of women in the workplace, revealing a photograph with a message boldly written in red on a whiteboard behind them: “My vagina does not come free with my labor.” More words were written on the women’s thighs, reiterating: “Not freebies.” 

    The campaign was in response to a recent fatal rape case involving a 20-year-old woman at a state-owned company who was asked by her boss to a dinner. She was sexually assaulted by her boss’s friend and died as a result of her injuries.“Don’t ask your staff to provide part-time escort services. Women should only be asked to provide knowledge or technical skills in the workplace, but not other things,” says Ye Haiyan, an advocate of women’s and children’s rights.

    Read more via The New York Times.

    (via creepingfeminism)


  4. primadollly:

    I’ve got mixed feelings about making fun of Lorde, y’know?

    Because there are legitimate criticisms to be had of her songs/messages (like this), and there are ‘white people have no rhythm’ jokes, which are totally harmless.

    But there are a lot of white folks making fun of her appearance (which…

  5. ethiopienne:

    on today’s episode of me having feelings, a series of tweets about “anti-rape nail polish.”

    (via itcostsalottorentaspaceship)


  6. catandkitty:

    do you know why feminism has a horrible image?

    i’ll let you in on a secret here, it’s because people hate women

    (via creepingfeminism)

  8. astrofemme:


    I thought this was so nice


    (via creepingfeminism)


  9. When The Media Treats White Suspects And Killers Better Than Black Victicms.










    via The Huffington Post.

    I’ve never seen anything so accurate in my life.

    (via ellosteph)


  11. outerspacecake:

    love and support and celebrate fat girls who don’t have a booty or like in general fat girls with the fat in places that never get celebrated p l e a s e for the love of everything that is good in this world

    like let’s not pretend curvy is a synonym for fat curvy is literally just this one specific socially acceptable way to be fat and I am getting increasingly frustrated about it

    (via divinedorothy)


  12. "People sometimes say that we will know feminism has done its job when half the CEOs are women. That’s not feminism; to quote Catharine MacKinnon, it’s liberalism applied to women. Feminism will have won not when a few women get an equal piece of the oppression pie, served up in our sister’s sweat, but when all dominating hierarchies - including economic ones - are dismantled."
    — Lierre Keith  (via iamelliebusch)

    (via landmerbabe)

  15. scarlettshazam:

    Panel from Wonder Woman #279, May 1981

    Diana asking the real questions

    (via vintagegal)